In the newly released campaign of the Swedish ELLE Award winner BACK, our own Freshnet blogger Columbine Smille in one of the recognised faces of Swedish fashion industry to star in the campaign. Ann Sofie Back has in the five past seasons instead of using regular models, dressed other inspiring women who she consider to represent BACK’s point of view. Which this season to sum it up is a certain recycled cowboy look, with studded leather, denim and cow prints.
See the complete campaign here.









